The seven signals

A clearer picture of the work behind your name.

Seven diagnostic lenses help explain what the available evidence supports, what needs attention, and where to look next.

01

Social Proof

How other people and independent sources describe your work.

For example: Named recommendations and project credits explain your contribution.

02

Consistency

How clearly your story connects across the places people find you.

For example: Your role, experience, and focus agree across your profiles.

03

Relevance

How well your visible experience connects to the work you want to be known for.

For example: Your examples help the right people understand how you can help them.

04

Transparency

How easy it is to understand the context behind your credentials.

For example: Sources explain your role, the work, and when it happened.

05

Authenticity

How recognizable your experience and voice are in what you share.

For example: Your writing includes specific experiences, choices, and lessons in your own words.

06

Reciprocity

How your contribution to other people’s work shows up.

For example: Collaborations and shared projects make your contribution visible.

07

Resonance

How people respond to the ideas and experiences you share.

For example: Responses show what people connected with and why it mattered.

A lens needs evidence.

If a source is missing or unreliable, the finding should explain that. Limited online coverage does not erase experience. A signal is a way to inspect the picture, not a definitive verdict on a person.

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Your next move

Start with what you can stand behind.

Start with the people you represent, get your own report, or talk through a platform integration.

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