Public evidence only
We work from public profiles and public evidence. We only look at public profiles. We never log in as you.
Methodology
Rigor you can hand to legal.
How we build a Brand Trust Score from public evidence, with rigor, honest confidence, and a clear line between what people can trust and what AI can support.
Seven Brand Trust Signals, more than fifty inputs
The signals roll up into one Brand Trust Score, with the evidence pattern explained in plain terms.
Honesty about coverage
We use confidence bands, and we say when we cannot see enough. A flat line is not failure.
Standing bands
Not yet legible, Building, Recognized, and Established authority name the credibility problem you are solving next. Confidence always travels with the Score.
The lane
Credibility intelligence, not a background check, not surveillance, not a private behavior score.
Your control
Each person can see the Score, confidence tier, and public-evidence read, then correct the record when the public facts are wrong. Lower scores are not character verdicts; they name where public evidence is thin, inconsistent, or not yet legible.
Clear boundaries
Public evidence, not surveillance.
YOUmanize™ measures brand trust from public evidence. It does not make consequential decisions, it does not run background checks, and it does not turn private behavior into an organizational score.