Public evidence only
We work from public profiles and public evidence. We only look at public profiles. We never log in as you.
Methodology
Rigor you can hand to legal.
How we build a YOUmanize™ Score from public evidence, with rigor, honest confidence, and a clear line between what people can trust and what AI can support.
A fixed framework of seven signals drawn from multiple public sources
YOUmanize™ uses a fixed framework of seven Brand Trust Signals. 6 of 7 signals counted. Each Score shows exactly what counted. This score is based mainly on self-authored evidence. Independent confirmation from other sources is not yet factored in.
Editorial weights, explicitly labeled
Weights are editorial choices grounded in reasoned judgment about the credibility of public evidence. Six current weights are CVO-ratified. Emotional Resonance is 8 points PROVISIONAL while its replacement construct is made measurable. Our governing principle is this: Evidence a person cannot author about themselves weighs more than evidence they can. The current Score is based mainly on self-authored evidence; independent confirmation is not yet factored in. The weights are not derived, fitted, validated, or calibrated from a cohort. The versioned weights total 100%, and any future change must be published as a methodology decision.
Honesty about coverage
We use confidence bands, and we say when we cannot see enough. A flat line is not failure.
Standing bands
Credibility in Formation, Recognized Credibility, and Established Authority are the three standing bands. The standing names the credibility problem you are solving next. Confidence always travels with the Score.
The lane
Credibility intelligence, not a background check, not surveillance, not a private behavior score.
Your control
Each person can see the Score, confidence tier, and public-evidence read, then correct the record when the public facts are wrong. Lower scores are not character verdicts; they name where public evidence is thin, inconsistent, or not yet legible.
Current weight contract
Six ratified weights. One provisional placeholder.
Emotional Resonance remains part of the seven-signal framework, but its 8-point weight is PROVISIONAL—not ratified—until the conviction construct is measurable.
Social Proof
20 points
RATIFIED
Consistency
20 points
RATIFIED
Relevance
18 points
RATIFIED
Transparency
15 points
RATIFIED
Authenticity
12 points
RATIFIED
Reciprocity
7 points
RATIFIED
Emotional Resonance
8 points
PROVISIONAL
What Emotional Resonance means now
Conviction is an attributable public position that constrains its author; self-binding falsifiability is the proxy for cost.
If the completed conviction construct implies a materially different weight, the entire seven-signal set must be re-ratified.
Clear boundaries
Public evidence, not surveillance.
YOUmanize™ measures brand trust from public evidence. It does not make consequential decisions, it does not run background checks, and it does not turn private behavior into an organizational score.